PCC Sound Consumer
July 2004
Going full circle
by Alicia Lundquist Guy
On a crisp spring morning with the promise of a blue-sky afternoon, half a dozen PCC deli staff members huddle next to the old red barn at Full Circle Farm in Carnation. All dutifully wear boots as instructed, ready to tromp through the mud in search of the perfect radish. Andrew Stout, owner of Full Circle, is clearly delighted with how the weather is shaping up.
Organic standards update
by Goldie Caughlan, PCC Nutrition Education Manager and Member, National Organic Standards Board
Fortunately, the U.S. Secretary of Agriculture directed the National Organic Program (NOP) management to rescind some directives that threatened organic standards. The directives, noted in my June column, would have allowed antibiotics for dairy cows one year before selling organic milk, non-organic fishmeal to supplement organic livestock feed, and toxic "inerts" in pesticides on organic crops.
The flavorful art of cooking with fresh herbs
With their bold, distinctive flavors, fresh herbs are the perfect ingredients to perk up any dish. They're also easy to grow in small spaces, so they can be readily available for cooking any time you need them.
Seventh Generation
Producer profile
by Cameron Woodworth
Seventh Generation certainly has set a standard for corporate social and environmental responsibility. The company's very name stems from the Native American belief that we must consider the impact of all our decisions on the next seven generations. In 1999, Time magazine selected the company as a "Hero for the Planet."
Declarations of interdependence
by Jody Aliesan, Director, PCC Farmland Fund
This month's report includes a farewell from Jody Aliesan, an excerpt from In Praise of Fertile Land — "The Lake Isle of Innisfree," announcing Stephanie Taylor: new Farmland Fund President/Director, Pyramid Brewery in-store product donation during July, Bennington Place update and the donor roster for May 1 – 31, 2004.
The online version of the Sound Consumer contains feature stories and regular columns. Information from the "Fresh and natural" pages in the printed version can be found in the products area of the Web site or in our recipe database.


