PCC Sound Consumer October 2001 | PCC Natural Markets

Sound Consumer archive
October 2001

Too Much of the Real Thing: The branding of young consumers

by Colleen Foye Bollen

The Pacific Northwest is a cornucopia of locally grown organic produce, but you won't see any of this produce in local school meal programs. School districts in the Puget Sound area spend more time conducting bidding wars between beverage corporations that want exclusive school contracts than they do reviewing locally grown food options, including organic, for school children.

Schools vending machines got milk — and students are getting it, too

The Associated Press
Madison, WI

It didn't take long for bottled milk to become a big seller when offered in vending machines for Madison high school students. There was plenty of skepticism when the School Board last fall dumped its exclusive vending contract with Coca-Cola and decided to offer milk as a healthier alternative.

Birth of a new cooperative

Sustaining organics globally

Sometimes travelers see indigenous people as sources from which they can earn money, without regard to the needs of the local people or their traditions. There are no exact numbers on revenues lost to the exploitation of indigenous cultures, but there's plenty of evidence that traditional medicinal remedies, commercial medicines based on indigenous peoples' knowledge, are being sold over the Internet and elsewhere. Against this trend, it's a pleasure to tell the story of a new vendor during co-op month — The Madawa Cooperative

Why you need to know about Farm Bill 2002

Support small farms and land stewardship, not corporate acreage

by Jody Aliesan, President, PCC Farmland Fund

American farm policy is at a crossroads. Current federal farm programs leave out two-thirds of American farmers and work against land stewardship. But change is on the way. The next U.S. Farm Bill, now moving through Congress, would turn U.S. agriculture policy in a new direction.

Toxic wastes have no place in fertilizers

by Dennis L. Weaver

"It's time to sound the alarm," says author Duff Wilson, Seattle Times investigative reporter and five-time Pulitzer Prize nominee. Wilson is talking about his newest book: "Fateful Harvest: The True Story of a Small Town, a Global Industry, and a Toxic Secret" and his upcoming appearance, discussion and book signing at three PCC stores.

Betty's challenge met — $45,000 for saving farmland!

by Jody Aliesan, PCC Farmland Fund President and Operating Officer

We met Betty Hughes' challenge with two months to spare! On September 4, Anne Willard of Port Townsend made the gift that took us over the top. Also in this article: City Music Supports PCC Farmland Fund, highlights of recent events, Chinook book, and much, much more!


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