PCC's involvement

Labeling genetically engineered foods has been a top issue for PCC members since 1994, when genetically engineered recombinant bovine growth hormones (rBGH) entered the dairy industry. Our board of trustees at the time adopted a policy against rBGH and, ever since, we have advocated the right to know what’s in our food.

Recently, PCC shoppers provided more than 10 percent of the signatures gathered statewide that put I-522, the People’s Initiative to Label Genetically Engineered Foods, on the November 5 ballot. Scores of PCC members volunteered their time to help. And $100,000 in critical early funding from PCC ensured the people’s right to decide. Over the next four months, you will be seeing support for I-522 in stores and social media.

Our pledge

PCC Natural Markets is pleased to join other retailers pledging to identify genetically engineered foods in our stores by 2018, whether or not laws require it.

This pledge is a natural progression in our long term commitment to transparency about the food we sell. Transparency and information allow people to make their own decisions.

There are few issues that threaten so fundamentally our core values — including the consumer's right to an informed choice — as the hidden presence of genetically engineered ingredients in our food supply.

PCC has been involved in advocating labels on foods produced through genetic engineering since rBGH entered the milk industry in 1994.

Tracy Wolpert, CEO

More about: GE foods, I-522, labeling

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